广告分析 · MSKU 21271

统计周期 2026-08-30 ~ 09-28（近30天）店铺 USATTRACO-US（sid 110） 8 个 SP 活动数据来源领星广告接口快照 2026-09-28

预算使用率 83%——接近上限，部分活动可能 Out of Budget。

一、总览（2026-08-30 ~ 09-28（近30天））

$2,303.86

广告花费

$7,218.17

广告销售额

31.92%

ACoS

347

广告订单

3.13

ROAS

347,025

曝光

2,516

点击

0.73%

CTR

$0.92

CPC

13.79%

CVR

$6.64

CPA

二、活动对比（6 个）

活动	类型	日预算	花费	销售额	ACoS	订单	曝光	点击	CTR	CPC	CVR	花费占比
21271 AT	手动	$20	$486.46	$1,859.07	26.17%	88	33,834	571	1.69%	$0.85	15.41%	21.1%	超预算
21271 MB-属性	手动	$15	$480.51	$1,774.40	27.08%	86	85,060	520	0.61%	$0.92	16.54%	20.9%	超预算
21271 MB-核心	手动	$5	$431.01	$1,140.22	37.80%	55	52,554	442	0.84%	$0.98	12.44%	18.7%	超预算
21271 MB/MP-hf	手动	$20	$358.49	$1,081.87	33.14%	51	48,372	357	0.74%	$1.00	14.29%	15.6%	超预算
21271 MB-bra	手动	$10	$293.72	$701.89	41.85%	35	42,642	311	0.73%	$0.94	11.25%	12.7%	超预算
21271 AT-asin	手动	$8	$163.06	$500.82	32.56%	24	37,132	206	0.55%	$0.79	11.65%	7.1%	超预算
21271 ME	手动	$10	$77.35	$159.90	48.37%	8	7,174	91	1.27%	$0.85	8.79%	3.4%	超预算
21271 21283 21075 21221 SB	手动	$5	$13.26	$0.00	∞	0	40,257	18	0.04%	$0.74	0.00%	0.6%	超预算
合计	--	$93/天	$2,303.86	$7,218.17	31.92%	347	347,025	2,516	0.73%	$0.92	13.79%	100%

三、每日趋势（08-30 ~ 09-28）

四、关键词表现（手动活动，78 个）

活动	关键词	匹配	出价	曝光	点击	花费	销售额	订单	ACoS	CVR
21271 MB/MP-hf	full back tank top with built in bra	broad	$1.05	28,382	170	$174.44	$640.68	30	27.23%	17.65%
21271 MB-核心	workout tanks for women	broad	$0.98	11,775	137	$133.71	$239.88	12	55.74%	8.76%
21271 MB-属性	seamless tank tops with built in bra	broad	$0.92	16,751	107	$98.22	$282.66	14	34.75%	13.08%
21271 MB-bra	tank top with built in bra	broad	$0.90	19,083	95	$88.53	$179.91	9	49.21%	9.47%
21271 MB-属性	ribbed workout tank	broad	$0.95	11,837	89	$81.63	$326.84	16	24.98%	17.98%
21271 MB-属性	padded tank tops for women	broad	$0.97	11,421	82	$77.00	$377.82	18	20.38%	21.95%
21271 MB/MP-hf	full back tank with built in bra	broad	$0.97	8,421	77	$76.66	$176.32	8	43.48%	10.39%
21271 MB-核心	athletic tank tops for women	broad	$0.98	8,500	72	$70.28	$202.91	9	34.64%	12.50%
21271 MB-bra	tank tops with built in bras	broad	$0.93	2,960	67	$60.68	$59.67	3	101.69%	4.48%
21271 MB-核心	workout tank tops for women	broad	$0.98	6,896	60	$59.09	$239.88	12	24.63%	20.00%
21271 MB-属性	padded workout top	broad	$0.95	9,064	56	$51.90	$162.90	8	31.86%	14.29%
21271 ME	tank top with built in bra	exact	$0.80	5,391	59	$49.92	$159.90	8	31.22%	13.56%
21271 MB-属性	seamless workout tank built in bra	broad	$0.92	9,750	54	$49.50	$168.31	8	29.41%	14.81%
21271 MB/MP-hf	seamless high neck tank	broad	$1.05	4,662	48	$46.98	$185.91	9	25.27%	18.75%
21271 MB-属性	ribbed tank tops for women	broad	$0.95	7,649	50	$46.32	$171.31	8	27.04%	16.00%
21271 MB-属性	ribbed workout tank tops for women	broad	$0.95	10,606	48	$45.14	$204.60	10	22.06%	20.83%
21271 MB-核心	womens workout tank tops	broad	$0.98	5,544	44	$43.40	$43.38	2	100.05%	4.55%
21271 MB-bra	tank top with built in bra for women	broad	$0.95	6,443	40	$39.77	$129.93	7	30.61%	17.50%
21271 MB/MP-hf	tank top built in bra high neck	broad	$1.00	4,771	38	$37.37	$18.99	1	196.79%	2.63%
21271 MB-核心	yoga tank tops for women	broad	$0.98	6,967	38	$36.64	$150.92	8	24.28%	21.05%
21271 MB-核心	work out tank tops for women	broad	$0.98	3,034	33	$31.33	$143.33	6	21.86%	18.18%
21271 MB-属性	ribbed tank tops for women built in bra	broad	$0.89	7,984	34	$30.80	$79.96	4	38.52%	11.76%
21271 MB-核心	workout tank tops woman	broad	$0.98	4,377	24	$22.91	$19.99	1	114.61%	4.17%
21271 MB-bra	bra tank tops for women	broad	$0.92	2,304	24	$22.50	$59.97	3	37.52%	12.50%
21271 MB-bra	built in bra tank tops for women	broad	$0.95	2,195	22	$21.44	$39.98	2	53.63%	9.09%
21271 MB-核心	gym tank tops woman	broad	$0.98	3,997	20	$19.73	$79.95	4	24.68%	20.00%
21271 MB-bra	womens tank tops with built in bra	broad	$0.92	2,905	16	$15.51	$42.98	2	36.09%	12.50%
21271 MB-bra	built in bra tank	broad	$0.90	1,610	17	$15.30	$0.00	0	99999999.00%	0.00%
21271 MB-bra	workout tank with sewn in bra	broad	$0.93	1,990	14	$14.19	$145.63	7	9.74%	50.00%
21271 MB-核心	work out tank tops womens	broad	$0.98	1,464	14	$13.92	$19.98	1	69.67%	7.14%
21271 ME	high neck tank top with built in bra	exact	$0.80	96	12	$10.29	$0.00	0	99999999.00%	0.00%
21271 MB-bra	tank top with sewn in bra	broad	$0.93	1,645	10	$10.02	$19.98	1	50.15%	10.00%
21271 MB/MP-hf	high neck tank top built in bra	broad	$0.95	1,382	10	$9.96	$0.00	0	99999999.00%	0.00%
21271 MB/MP-hf	full back tank tops for women	broad	$1.00	701	10	$9.56	$0.00	0	99999999.00%	0.00%
21271 ME	tank with built in bra	exact	$-	620	6	$5.10	$0.00	0	99999999.00%	0.00%
21271 ME	workout tank with built in bra	exact	$-	139	6	$5.10	$0.00	0	99999999.00%	0.00%
21271 MB-bra	tank with sewn in bra for women	broad	$0.93	1,132	4	$4.08	$23.84	1	17.11%	25.00%
21271 21283 21075 21221 SB	workout tops for women	broad	$0.75	17,126	5	$3.72	$0.00	0	99999999.00%	0.00%
21271 ME	tank tops with built in bras	exact	$-	275	3	$2.55	$0.00	0	99999999.00%	0.00%
21271 21283 21075 21221 SB	built in bra tank	broad	$0.75	6,556	3	$2.25	$0.00	0	99999999.00%	0.00%
21271 MB/MP-hf	high neck tank top built in bra	phrase	$1.05	19	2	$2.05	$39.98	2	5.13%	100.00%
21271 ME	padded tank tops for women	exact	$0.80	127	2	$1.77	$0.00	0	99999999.00%	0.00%
21271 ME	high neck built in bra tank top	exact	$0.80	48	2	$1.77	$0.00	0	99999999.00%	0.00%
21271 MB-bra	built in bra tank top	broad	$0.90	375	2	$1.70	$0.00	0	99999999.00%	0.00%
21271 21283 21075 21221 SB	attraco tank top built in bra	broad	$0.75	58	2	$1.50	$0.00	0	99999999.00%	0.00%
21271 21283 21075 21221 SB	tank tops with built in bras	broad	$0.75	10,979	2	$1.50	$0.00	0	99999999.00%	0.00%
21271 21283 21075 21221 SB	athletic tank tops for women	broad	$0.75	2,851	2	$1.33	$0.00	0	99999999.00%	0.00%
21271 MB/MP-hf	tank top built in bra high neck	phrase	$1.05	3	1	$1.02	$0.00	0	99999999.00%	0.00%
21271 ME	purple tank top	exact	$-	49	1	$0.85	$0.00	0	99999999.00%	0.00%
21271 21283 21075 21221 SB	racerback tank with built in bra	broad	$0.75	46	1	$0.75	$0.00	0	99999999.00%	0.00%
21271 21283 21075 21221 SB	sewn in bra tank top	broad	$0.75	1,673	1	$0.75	$0.00	0	99999999.00%	0.00%
21271 21283 21075 21221 SB	tank top with built in bra	broad	$0.75	149	1	$0.75	$0.00	0	99999999.00%	0.00%
21271 21283 21075 21221 SB	workout tank tops women built in bra	broad	$0.75	7	1	$0.71	$0.00	0	99999999.00%	0.00%
21271 MB/MP-hf	seamless high neck tank	phrase	$1.05	22	1	$0.45	$19.99	1	2.25%	100.00%
21271 21283 21075 21221 SB	built in bra tank tops for women	broad	$0.75	372	0	$0.00	$0.00	0	0.00%	0.00%
21271 21283 21075 21221 SB	workout tank tops for women	broad	$0.75	349	0	$0.00	$0.00	0	0.00%	0.00%
21271 21283 21075 21221 SB	yoga tops for women built in bra	broad	$0.75	40	0	$0.00	$0.00	0	0.00%	0.00%
21271 21283 21075 21221 SB	full back tank with built in bra	broad	$0.75	10	0	$0.00	$0.00	0	0.00%	0.00%
21271 21283 21075 21221 SB	padded tank tops for women	broad	$0.75	41	0	$0.00	$0.00	0	0.00%	0.00%
21271 MB-属性	ruched tank top	broad	$0.95	0	0	$0.00	$0.00	0	0.00%	0.00%
21271 MB-属性	full back tank top with built in bra	broad	$0.95	0	0	$0.00	$0.00	0	0.00%	0.00%
21271 MB-属性	high neck tank top built in bra	broad	$0.95	0	0	$0.00	$0.00	0	0.00%	0.00%
21271 MB-属性	ruched tank tops for women	broad	$0.95	0	0	$0.00	$0.00	0	0.00%	0.00%
21271 MB-属性	full back tank with built in bra	broad	$0.95	0	0	$0.00	$0.00	0	0.00%	0.00%
21271 MB-属性	full back tank tops for women	broad	$0.95	0	0	$0.00	$0.00	0	0.00%	0.00%
21271 MB-属性	tank top built in bra high neck	broad	$0.95	0	0	$0.00	$0.00	0	0.00%	0.00%
21271 MB-属性	seamless high neck tank	broad	$0.95	0	0	$0.00	$0.00	0	0.00%	0.00%
21271 MB/MP-hf	full back tank with built in bra	phrase	$1.05	1	0	$0.00	$0.00	0	0.00%	0.00%
21271 MB/MP-hf	full back tank tops for women	phrase	$1.05	0	0	$0.00	$0.00	0	0.00%	0.00%
21271 MB/MP-hf	full back tank top with built in bra	phrase	$1.05	0	0	$0.00	$0.00	0	0.00%	0.00%
21271 ME	shelf bra tank tops for women	exact	$-	142	0	$0.00	$0.00	0	0.00%	0.00%
21271 ME	padded tank tops for women	exact	$-	18	0	$0.00	$0.00	0	0.00%	0.00%
21271 ME	workout tank tops woman	exact	$-	90	0	$0.00	$0.00	0	0.00%	0.00%
21271 ME	ribbed workout tank	exact	$-	5	0	$0.00	$0.00	0	0.00%	0.00%
21271 ME	workout tops for women	exact	$-	130	0	$0.00	$0.00	0	0.00%	0.00%
21271 ME	athletic tank tops for women	exact	$-	43	0	$0.00	$0.00	0	0.00%	0.00%
21271 ME	full back tank top with built in bra	exact	$0.80	0	0	$0.00	$0.00	0	0.00%	0.00%
21271 ME	full back tank with built in bra	exact	$0.80	0	0	$0.00	$0.00	0	0.00%	0.00%

五、搜索词表现（Top 80 / 1759 条）

活动	搜索词	匹配	曝光	点击	花费	销售额	订单	ACoS	CVR
21271 MB/MP-hf	tank tops with built in bras	broad	12,569	64	$66.52	$170.92	8	38.92%	12.50%
21271 ME	tank tops with built in bras	exact	3,589	41	$34.66	$79.94	4	43.36%	9.76%
21271 AT	attraco tank top built in bra		1,004	39	$30.28	$175.32	8	17.27%	20.51%
21271 MB/MP-hf	tank top with built in bra	broad	2,634	27	$27.69	$125.95	5	21.98%	18.52%
21271 MB-bra	attraco tank top built in bra	broad	3,103	25	$22.62	$0.00	0	99999999.00%	0.00%
21271 MB-bra	attraco tank top built in bra	broad	183	18	$14.86	$39.68	2	37.45%	11.11%
21271 MB-属性	workout tank with built in bra	broad	1,467	16	$14.64	$0.00	0	99999999.00%	0.00%
21271 MB-bra	built in bra tank tops for women	broad	1,839	14	$14.47	$59.97	3	24.13%	21.43%
21271 MB-核心	workout tank with built in bra	broad	1,114	12	$11.99	$59.97	3	19.99%	25.00%
21271 ME	tank top with built in bra	exact	1,287	13	$10.93	$79.96	4	13.67%	30.77%
21271 MB/MP-hf	tank with built in bra	broad	496	9	$8.91	$42.98	2	20.73%	22.22%
21271 MB-核心	athletic tank tops for women	broad	352	9	$8.73	$59.97	3	14.56%	33.33%
21271 MB/MP-hf	tank tops with built in bras	broad	907	9	$8.55	$22.99	1	37.19%	11.11%
21271 MB/MP-hf	built in bra tank tops for women	broad	1,112	8	$8.22	$0.00	0	99999999.00%	0.00%
21271 MB-属性	built in bra tank tops for women	broad	442	8	$7.36	$0.00	0	99999999.00%	0.00%
21271 MB/MP-hf	tank top with built in bra for women	broad	278	7	$7.35	$22.99	1	31.97%	14.29%
21271 MB-核心	workout tank tops woman	broad	729	7	$7.00	$14.99	1	46.70%	14.29%
21271 MB-核心	workout tops for women	broad	121	7	$6.98	$119.94	6	5.82%	85.71%
21271 AT-asin	attraco tank top built in bra		106	9	$6.91	$59.97	3	11.52%	33.33%
21271 MB-属性	tank tops with built in bras	broad	361	7	$6.79	$0.00	0	99999999.00%	0.00%
21271 MB-属性	padded tank tops for women	broad	272	7	$6.64	$125.94	6	5.27%	85.71%
21271 MB/MP-hf	attraco tank top built in bra	broad	30	7	$6.49	$0.00	0	99999999.00%	0.00%
21271 MB-核心	workout tank tops woman	broad	775	7	$6.42	$0.00	0	99999999.00%	0.00%
21271 MB/MP-hf	workout tank with built in bra	broad	220	6	$6.03	$0.00	0	99999999.00%	0.00%
21271 MB-属性	tank top with built in bra	broad	1,170	6	$5.52	$0.00	0	99999999.00%	0.00%
21271 MB/MP-hf	tank with built in bra for women	broad	279	5	$5.25	$16.99	1	30.90%	20.00%
21271 MB/MP-hf	tank top with built in bra	broad	279	5	$5.25	$19.99	1	26.26%	20.00%
21271 ME	high neck tank top with built in bra	exact	52	6	$5.13	$0.00	0	99999999.00%	0.00%
21271 MB-bra	attraco tank top	broad	172	5	$5.05	$22.99	1	21.97%	20.00%
21271 AT	attraco tank top built in bra		123	8	$5.04	$39.96	2	12.61%	25.00%
21271 MB/MP-hf	high neck built in bra tank top	broad	60	5	$5.02	$0.00	0	99999999.00%	0.00%
21271 MB-核心	workout tank tops woman	broad	110	5	$4.96	$0.00	0	99999999.00%	0.00%
21271 MB-bra	crz yoga tank tops with built-in bra	broad	187	5	$4.92	$0.00	0	99999999.00%	0.00%
21271 MB-bra	built in bra tank tops for women	broad	240	5	$4.84	$0.00	0	99999999.00%	0.00%
21271 MB-bra	tank tops with built in bras	broad	148	5	$4.76	$0.00	0	99999999.00%	0.00%
21271 MB-bra	tank tops with built in bras	broad	113	5	$4.75	$39.98	2	11.88%	40.00%
21271 MB-属性	ribbed tank tops for women built in bra	broad	184	5	$4.75	$0.00	0	99999999.00%	0.00%
21271 MB-属性	ribbed workout tank	broad	128	5	$4.75	$0.00	0	99999999.00%	0.00%
21271 MB-属性	ribbed workout tank tops for women	broad	129	5	$4.75	$39.97	2	11.88%	40.00%
21271 MB-属性	ribbed workout tank	broad	92	5	$4.72	$62.97	3	7.50%	60.00%
21271 MB-属性	tank top with built in bra	broad	186	5	$4.65	$0.00	0	99999999.00%	0.00%
21271 MB-属性	tank tops with built in bras	broad	700	5	$4.63	$0.00	0	99999999.00%	0.00%
21271 MB-属性	built in bra tank tops for women	broad	258	5	$4.63	$19.98	1	23.17%	20.00%
21271 MB/MP-hf	tank with built in bra	broad	116	5	$4.54	$0.00	0	99999999.00%	0.00%
21271 AT	built in bra tank tops for women		220	5	$4.45	$19.98	1	22.27%	20.00%
21271 MB-属性	ribbed tank tops for women built in bra	broad	124	5	$4.38	$0.00	0	99999999.00%	0.00%
21271 ME	workout tank with built in bra	exact	125	5	$4.25	$0.00	0	99999999.00%	0.00%
21271 MB/MP-hf	tank top with built in bra for women	broad	72	4	$4.15	$0.00	0	99999999.00%	0.00%
21271 AT	built in bra tank tops for women		50	5	$4.14	$19.99	1	20.71%	20.00%
21271 MB/MP-hf	attraco tank top built in bra	broad	14	4	$4.10	$23.39	1	17.53%	25.00%
21271 MB/MP-hf	high neck tank with built in bra	broad	54	4	$4.10	$0.00	0	99999999.00%	0.00%
21271 AT	built in bra		96	5	$4.06	$19.98	1	20.32%	20.00%
21271 MB/MP-hf	tanks with built in bra	broad	184	4	$4.04	$0.00	0	99999999.00%	0.00%
21271 MB-核心	athletic tank tops for women	broad	248	4	$4.00	$0.00	0	99999999.00%	0.00%
21271 MB-核心	workout muscle tanks for women	broad	12	4	$3.99	$0.00	0	99999999.00%	0.00%
21271 MB-核心	racerback tank tops for women	broad	54	4	$3.98	$19.99	1	19.91%	25.00%
21271 MB-核心	yoga top	broad	21	4	$3.92	$0.00	0	99999999.00%	0.00%
21271 MB-bra	built in bra tank tops for women	broad	66	4	$3.89	$0.00	0	99999999.00%	0.00%
21271 MB-核心	attraco tank top built in bra	broad	15	5	$3.89	$59.97	2	6.49%	40.00%
21271 MB-核心	workout tank tops women sewn in bra	broad	17	4	$3.86	$0.00	0	99999999.00%	0.00%
21271 MB-属性	exercise tops with built in bra	broad	42	4	$3.80	$0.00	0	99999999.00%	0.00%
21271 MB-属性	attraco tank top built in bra	broad	18	4	$3.71	$19.99	1	18.56%	25.00%
21271 AT	built in bra tops for women		22	4	$3.68	$0.00	0	99999999.00%	0.00%
21271 MB-核心	attraco ribbed workout tank tops for women	broad	15	4	$3.67	$0.00	0	99999999.00%	0.00%
21271 MB-属性	attraco tank top built in bra	broad	23	5	$3.66	$22.99	1	15.92%	20.00%
21271 MB-属性	attraco tank top built in bra	broad	29	4	$3.62	$0.00	0	99999999.00%	0.00%
21271 MB-bra	xxl built in bra tank top ruched	broad	4	4	$3.60	$19.99	1	18.01%	25.00%
21271 MB-属性	attraco tank top built in bra	broad	9	4	$3.56	$0.00	0	99999999.00%	0.00%
21271 ME	tank with built in bra	exact	218	4	$3.40	$0.00	0	99999999.00%	0.00%
21271 MB-核心	attraco tank top built in bra	broad	24	4	$3.34	$0.00	0	99999999.00%	0.00%
21271 AT	attraco		26	4	$3.15	$39.98	2	7.88%	50.00%
21271 MB/MP-hf	built in bra tank tops for women	broad	70	3	$3.15	$19.99	1	15.76%	33.33%
21271 MB/MP-hf	tank top built in bra	broad	30	3	$3.05	$19.99	1	15.26%	33.33%
21271 MB-bra	nude tank top built in bra	broad	18	3	$3.03	$0.00	0	99999999.00%	0.00%
21271 MB-bra	tank tops with built in bras	broad	21	3	$3.03	$0.00	0	99999999.00%	0.00%
21271 MB-核心	womens workout tank tops	broad	33	3	$3.00	$0.00	0	99999999.00%	0.00%
21271 MB-核心	navy tank top women	broad	37	3	$3.00	$0.00	0	99999999.00%	0.00%
21271 MB-核心	athletic tank tops for women	broad	103	3	$2.98	$0.00	0	99999999.00%	0.00%
21271 MB-核心	padded tank tops for women	broad	17	3	$2.98	$23.39	1	12.74%	33.33%
21271 MB/MP-hf	hiking tank with bra	broad	7	3	$2.97	$0.00	0	99999999.00%	0.00%

六、广告位分布

广告位	曝光	点击	花费	销售额	订单	ACoS	花费占比

七、广告组（9 个）

活动	广告组	曝光	点击	花费	销售额	订单	ACoS	关键词数	投放数
21271 AT	21271 AT	33,839	571	$486.46	$1,859.07	88	26.17%	-	-
21271 MB-属性	21271 MB-属性	85,062	520	$480.51	$1,774.40	86	27.08%	-	-
21271 MB-核心	21271 MB-核心	52,554	442	$431.01	$1,140.22	55	37.80%	-	-
21271 MB/MP-hf	21271 MB/MP-hf	48,364	357	$358.49	$1,081.87	51	33.14%	-	-
21271 MB-bra	21271 MB-bra	42,642	311	$293.72	$701.89	35	41.85%	-	-
21271 AT-asin	21271 AT-asin	37,133	206	$163.06	$500.82	24	32.56%	-	-
21271 ME	21271 ME-full back	6,902	75	$63.52	$159.90	8	39.72%	-	-
21271 ME	21271 ME-high neck	271	16	$13.83	$0.00	0	99999999.00%	-	-
21271 21283 21075 21221 SB	21271 21283 21075 21221 SB	40,257	18	$13.26	$0.00	0	99999999.00%	-	-

八、洞察与建议

整体表现
8 个活动合计花费 $2,303.86、销售额 $7,218.17、ACoS 31.92%、订单 347 单、ROAS 3.13。广告销售额占店铺净销售额（ASoAS）口径见 Brief。
预算使用率 83%
8 活动每日预算合计 $93，30 天上限 $2,790，实际花费 $2,304（83%）。花费接近预算上限，注意部分活动 Out of Budget 限制曝光。
高ACoS活动
21271 MB-bra（ACoS 41.85%，花费 $293.72）、21271 ME（ACoS 48.37%，花费 $77.35）需重点优化：检查搜索词、降低出价或收紧匹配。
建议否定词
搜索词中花费 ≥$15 但零订单的词共 1 个（合计花费 $22.62）：attraco tank top built in bra（$22.62）。建议添加为否定关键词。
低效关键词
关键词中花费 ≥$10 零订单的共 2 个（合计 $25.59）：built in bra tank（$15.30）、high neck tank top with built in bra（$10.29）。建议降价或暂停。
品牌词效应
品牌相关搜索词（含 attraco）共 50 单、花费 $101.84、销售额 $1,069.05、ACoS 9.5%（如适用），品牌搜索转化效率高，值得观察自然排名与品牌词广告占比。
主力关键词
full back tank top with built in bra（broad，花费 $174.44，ACoS 27.23%）、workout tanks for women（broad，花费 $133.71，ACoS 55.74%）、seamless tank tops with built in bra（broad，花费 $98.22，ACoS 34.75%）为花费最高关键词，需持续监控。

数据来源：领星广告（ads.lingxing.com）报表接口快照（2026-09-01 采集），周期 2026-08-30 ~ 09-28（近30天）。口径：ACoS=广告花费/广告销售额；订单为广告归因订单。自动活动（Auto 紧+宽 / Auto 同）无手动关键词，其搜索词明细接口未返回数据（该活动投放明细可在页面 Targeting 报表查看），关键词/搜索词表仅覆盖手动活动。广告位/广告组/每日趋势覆盖全部 6 个活动。实时数据快照，与页面展示可能有分钟级差异。